The Insightly Blog

Explore CRM trends, best practices, and Insightly product news

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How to integrate your CRM and project management systems (2026)

Connecting your CRM and project management system gives you a way to carry those

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The state of CRM: Choosing the right CRM to align teams

How go-to-market teams create a better customer experience with CRM.

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What is a Modern CRM?

Does your CRM pass the modern CRM test?

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Sales

4 common CRM assumptions & how to tackle them

Learn how to use data & real-world evidence to make objective CRM decisions

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Sales

Traditional vs. predictive lead scoring

Which one should you use in your business?

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Sales

Switching CRMs vs. staying put

Learn how to use data to make the right CRM decision

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Best Practices

5 trends impacting customer engagement

Tips to adapt your customer engagement strategy to current trends

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Product News

Why companies switch to Insightly CRM

Based on a recent customer survey

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Sales

Restarting the customer journey

Insightly CMO Tony Kavanagh on how to reset your customer journey

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Marketing

7 lead scoring best practices to improve your conversion rate

Learn how to improve sales outreach & boost conversion rates with lead scoring

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Business & tech

How to approach digital transformation in the new normal

Insightly CEO Anthony Smith on digital transformation in 3 key business areas

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Business & tech

What is workflow automation in CRM?

Learn the basics & benefits of workflow automation

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Business & tech

From recession to growth: a historical perspective

What can we learn from Netflix & Hewlett-Packard?

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Marketing

Content strategy: writing for people or algorithms?

Get the tips on content strategy, including SEO & audience targeting

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