Insightly, innovator of scalable CRM for companies of all sizes, is unveiling the launch of Insightly Marketing, a revolutionary approach that integrates marketing, sales and project management into a single platform to support dynamic customer journeys. In addition to the new offering, Insightly is revealing new insights from a survey of over 440 businesses about trends and challenges in marketing. Among the findings, the Insightly Marketing Study finds that the majority of businesses (54 percent) say marketing is very important to their business growth, with nearly one in five reporting they couldn’t run their business without it. That said, 11 percent do not integrate marketing and sales initiatives, while 42 percent only do it on occasion.
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